UX Design

The Importance of User Experience in Medical Website Design

January 26, 2018

People are increasingly turning to their smartphones and other electronic devices for their everyday needs – including their health. This means medical websites need to be modern, effective and functionally friendly. Websites are becoming more of an asset to businesses than ever before, and medical practices are no exception. Content, design and online marketing initiatives...

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5 Reasons Why Every Medical Practice Should Have a Google AdWords Campaign

January 22, 2018

The competition in the digital advertising space is heating up, especially for medical organizations. Making an effort to understand and correctly utilize tools for search ad targeting is a critical strategy for staying relevant and ahead of the competition. Google AdWords is arguably the best tool available for businesses right now. Google AdWords allows all...

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Why Online Reputation Matters For Your Practice

January 12, 2018

Your current and prospective patients are talking and reading about your practice online, and the information out there about you is critical for the future of your business. Google, in it’s ongoing effort to enhance the user experience, has optimized patient searches by placing online reviews for practices at the top of the search results...

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Local SEO for Doctors: Claiming Your Business on Google My Business

February 1, 2017

You know those little boxes that appear in Google search results listing company names, addresses and hours of operation?That is Google My Business. Google My Business boosts visibility in search, map searches, and Google+. As far as SEO goes, if you’re not on Google My Business, then you have no business. Google My Places Google...

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